Copywriting: Tips and Techniques

Copywriting has a language all its own, and this class will explore the tricks and traps in the practice. We’ll look at headlines, writing to sell, capturing attention, and much more. We’ll also work through several specific writing challenges, including your own. Sponsor: MELSA (Metropolitan Library Service Agency). Collaborator: The Loft Literary Center.

This event hosted by The Loft Literary Center on Zoom. Registration is required. The link to the live online discussion will be emailed to registrants in advance.